Keynote Presentations
Siemens PLM Connection Keynote Information
Monday
Tuesday
Wednesday
Thursday
Monday
PLM – IBM Point of View David Spade, IBM
Abstract: IBM has a unique view of PLM that enables breakthrough business value as it goes much further than CAD/CAM data management within engineering. IBM takes PLM to a C-level strategic discussion, encompassing elements of product design, production, and support, as well as supply chain and customer insight. PLM requires a “systems approach” in order to leverage software as an engine for delivering product innovation. IBM continues to make significant investments in the capabilities needed to enable effective and efficient innovation. In collaboration with our partnership with Siemens, IBM can globally deliver PLM software and services to transform your organization’s people, process, and technologies. Learn more by attending this presentation and stopping at our booth.
Biography: Mr. Spade is a managing partner in IBM’s Global Business Services. Currently he serves as the global leader for the PLM Service Area, as well as operational responsibility for the PLM, Supply Chain Planning, and Operations practices in the US Industrial Sector. In this role he has direct accountability for a practice of 150 consultants domestically and over 1,000 globally. In addition, he is responsible for the relationships for all related ISVs in PLM, Supply Chain Planning, and Manufact uring Execution Systems, as well as related market analysts.
Time: 8:15-8:30am
Virtual Product Development at Ford Bob Trecapelli, Director Digital Innovation PLM, Ford
Abstract: The presentation will provide insights into the Digital Vehicle Development Process used at Ford Motor Company for the development of new product programs.
Biography: Robert Trecapelli is the Director of Digital Innovation, Global PLM and Global Enterprise Process and Information Systems Commonality for Ford Motor Company.
Within this capacity Robert has operational responsibility to deliver the Engineering Bill of Material, Digital Product Structure, Total Digital Vehicle Definition (CAx) and Digital Pre-Assembly Validation processes across all global product programs developed within North America.
Robert also leads the Strategy, Solution Development and Deployment of Global Product Development Processes, Methods and Tools including Engineering CAx System Engineering Templates, Bill of Material and PLM Applications. Robert co-leads the Enterprise Process and Information Commonality Process focused on the development of Key Processes and Systems within the Product Definition, Bill of Material, Commonality and Order to Delivery Domains.
Robert has over 25 years of direct automotive experience that spans Engineering, Information Technology and Manufacturing operations. Robert has a Bachelors of Science in Mechanical Engineering from Lawrence Technological University and an Executive Masters of Business and Administration from Michigan State Eli Broad School of Management.
Time: 8:30-9:10am
Redefining Productivity with NX 7 Tony Affuso, Helmuth Ludwig, Chuck Grindstaff
Time: 9:10-10:10am
Taking PLM to New Levels Don Richardson, Microsoft Corp.
Abstract: A number of revolutionary technologies have emerged recently that show immense potential for improving user experience, collaboration, and performance. Learn how these can be leveraged by product lifecycle management applications and processes to drive innovation, increase business productivity and improve the bottom line.
Biography: Don is the director of global Innovation Management and Product Lifecycle Management (PLM) solution strategy at Microsoft, and is directly responsible for defining Microsoft’s business strategy to address these vital markets. Don led the definition and development of Microsoft’s Innovation Process Management (IPM) solution which enables organizations to effectively manage the ideation lifecycle. In addition Don also works with leading Global Independent Software V endors (GISV’s) to architect and develop solutions that take full advantage of the latest Microsoft products and technologies.
Richardson, a 25 year veteran in the CAD/CAM and manufacturing industry, joined Microsoft in 1997. Prior to joining Microsoft Don held technical and engineering positions at Intergraph Corp.
Time: 10:10- 10:25am
Tuesday
A Life Cycle Approach to Sustainable ICT David Lear, Dell Inc.
Abstract: A keen focus on what your customers value and consideration of the environmental opportunities and challenges at every stage of the product life cycle from development and design, materials extraction, manufacturing and operations, to product use and recovery is essential to deliver a more sustainable ICT product. Today, the challenge of marketplace success hinges less on what you can say, but on what you can prove. Toward that end, companies are developing sophisticated metrics — for both themselves and their suppliers — that allow them to assess the design and life-cycle of products . . . and to communicate that to a variety of audiences. Hear Dell address how metrics and lifecycle thinking are becoming a growing force behind design decisions.
Biography: David Lear serves as the Director of Dell’s Worldwide Regulatory Compliance Engineering and Environmental Affairs (WRCEEA) team. The team is responsible for the strategic alignment and delivery of Dell global product compliance programs, covering EMC, ESD, Acoustics, Environmental and Safety requirements. WRCEEA also engages with key stakeholders such as NGOs, Regulators, Industry Groups, and Agencies to collaborate on global policy and standards development. The team focuses on integration of standardized practices into Dell’s global business processes to: drive product innovation, lead in industry compliance and maximize customer experience. Mr. Lear joined Dell in 2006 as Director of Product Safety and Environmental Affairs, specializing in product safety and environmental design processes and in 2007 became Director of WRCEEA.
Prior to joining Dell, Mr. Lear served in various roles in design and manufacturing in the IT and Test and Measurement industry where he specialized in the development and implementation of product and manufacturing technologies. Mr. Lear holds a B.S. in Chemistry and Biology from Missouri State University and a Masters in Finance from the University of Indianapolis.
Time: 8:00-8:15am
Common Data, Process and Integration Tom Stimson, Timken
Abstract: The Timken Company has worked in partnership with Siemens PLM Services in the development and implementation of an enterprise wide, integrated PLM environment. Their knowledge and expertise has been integral to the success we have achieved thus far through our initial pilot project. Once complete, our engineering and technology teams will be able to collaborate much more effectively through a secure, shared common platform.
Biography: Tom’s current role is Director – Technology Advancement for Timken. He holds a Bachelor of Engineering f rom Lawrence Technological University and a MBA from Syracuse. His 20+ year career in Automotive and Industrial industries has concentrated mainly in the area of global Product Design and technology development with a focus on business process improvement through the use of technology integr ation to enable operational excellence. Tom has worked previously for well-known companies such as The Budd Company, AlliedSignal, Bosch, GKN and now Timken.
Timken is one of the world’s leading producers of highly engineered antifriction bearings, alloy steels and other related products and services. Timken strives to create, transfer, and control power, putting our friction management and power transmission technologies to work across a broad spectrum of industries. Timken has operations in 26 countries on six continents with approximately 17,000 employees all dedicated to improving our customers’ performance.
Time: 8:15-9:00am
Building Your Product Innovation Information Superhighway Greg Laskowski, HP
Abstract: With our experience as a Fortune 50 manufacturing company and a leading innovator in new product development, HP brings a rich background in PLM and engineering best practices that you can leverage to achieve the best possible ROI on your IT investment. Learn how you can define and deliver a world-class PLM solution that aligns your business, IT and product development initiatives and attains the best possible results in the shortest possible time.
Biography: Greg Laskowski is currently a PLM Practice Leader at EDS, an HP company. Greg brings 28 years of e xperience associated with leadership, management consulting and program/project management disciplines within EDS/ HP. This has given him a broad expertise across multiple functional areas including product engineering, supply chain and after market services.
Greg is a leader in the development and management of Product Lifecycle Management (PLM) capabilities in EDS/HP. He has created numerous methodologies and tools to support EDS’ Product Lifecycle Management services, and has integr ated Product Lifecycle processes into EDS/HP’s Integrated Manufacturing Enterprise Framework and corresponding point of view.
His most frequently used skills include, but are not limited to:
• Engagement Leadership
• Program / Project Management
• Process Consulting / Reengineering
• Process and Data Modeling
Current and prior roles and responsibilities have included: PLM solution practice leader, principle industry consultant, client delivery executive, and offering business manager.
As a practice leader, Greg guided the ongoing evolution of PLM at EDS/HP through improved methods, tools, and integration. As a principle industry consultant, Greg provided PLM knowledge to EDS/HP clients while utilizing processes, roadmaps, and vision documents to help improve the client’s organization.
As a client delivery executive, Greg was responsible for delivering business process management and service contracts for key clients including: Xerox, Microsoft, GM, and Delphi.
Time: 9:00-9:15am
Wednesday
PLM World Business Meeting & Elections PLM World Board
Time: 8:00-8:20am
Chuck Grindstaff Q&A with Real Users Chuck Grindstaff, SPLM
Time: 8:20-9:20am
Thursday
Sustainability: Is it GREEN or RED? Raj Khoshoo, SPLM and John Manderfield, PLM World
Time: 8:20-9:20am
PLM World is in the building stage of the 2010 agenda and working hard to gather Keynote Speakers for Siemens PLM Connection. Continue to check this page for updates on the upcoming agenda.
If you are interested in speaking at Siemens PLM Connection 2010 as a Keynote speaker or have a suggestion for another speaker please email Kati Kenyon at kkenyon@plmworld.org.

